Small Business Marketing Tactics

Small Business Ideas

Working with the understanding that no two businesses are the same, it is important to appreciate that all small businesses have their own unique selling points and require their own marketing tactics. Creating small business marketing ideas does not mean thinking small - it means thinking strategically.

At Davies Associates we appreciate that nobody knows their business like the people who operate it. It is also a fact that sometimes those people who run small businesses are sometimes “too close to the woods to see the trees” and that is where Davies Associates comes in:

Davies Associates helps small businesses identify their own unique selling points and assists them by taking it to the marketplace.

Many small businesses use the internet but how many of these are able to utilise its full potential? Maximising the use of the World Wide Web is at best a hit and miss affair if not expensive operation for small businesses. Solutions for this are extensively available but at great expense. However, correctly managed, the World Wide Web can prove a profitable tool at its very least and a great way to implement small business marketing tactics and unique selling points direct to your prospective customers.

Davies Associates can manage, host and promote your website for you in a way that is cost effective, will optimise your potential and get your unique selling points to a targeted audience.

Having a full time Sales or Marketing department or Director is both expensive and time consuming to manage. Let Davies Associates come up with the small business ideas that will take your business to where you want it to be. Doing nothing isn’t an option, as a small business that doesn’t go forward goes nowhere or even backwards! We can take over the position of Sales or Marketing Director for your business on a fixed fee at a fraction of the cost. Alternatively in the short term, we are able to place senior sales and marketing staff at the disposal of small businesses on an interim management basis. This way we can offer the highest level of expertise at the right time, giving a short term boost for a long term benefit.

Sales and marketing techniques change as the markets change and many sales teams are controlled or run in the same way for years. It has to be asked; does your sales team have thirty years experience or one year’s experience thirty times? Sales training is important because times are changing and just because something worked in 1996 does not mean it will in 2006. Davies Associates can train your sales team and refresh its ideas and perhaps even teach an old dog some new tricks, as a tired sales team is an under performing sales team.

Financing a small business or new project can be fraught with red tape and prove expensive. Furthermore, company and personal pensions are complicated and shrouded in red tape. They can be a minefield and for many small businesses they become time consuming and distract from the important tasks of the business itself. Pension laws and rules are changing almost on a daily basis making them complicated and complex. Davies Associates can guide you with the help of our associate company DJ Financial Services (a regulated company) who are able to advise and arrange independent financial advice, pensions, insurance and mortgage to small companies and individuals alike. Services from DJ Financial Services are regulated and they are registered Independent Financial Advisors.

Let Davies Associates take you forward. Working together as trusted partners we can help take your unique selling point to a wider audience because as you grow we grow with you.

Contact us today.